Kaufland Global Marketplace Kaufland Setup for
Kaufland Global Marketplace
Q4 offer: Kaufland start benefits for new sellers until 30 November 2026

Live on Kaufland in 5 working days

The complete Kaufland setup for e-commerce brands: from registration to go-live, technically sound and delivered personally by me. One fixed price, a proven process, a clear timeframe.

Germany and Austria included, up to nine countries on request

A stable API connection through Channable that keeps prices, stock and new products in sync at all times

Optimisation of the 5 bestsellers and a clean handover with documentation

Fixed price

from €1,990

net, one-off

Kaufland Germany and Austria

Go-live in 5 working days

Optimisation of the 5 bestsellers

14 days of support after launch

Projects usually start within 1 to 2 weeks

Build your setup

No obligation. A personal reply within 24 hours.

Official partnerships

Both partner profiles can be viewed directly at Kaufland and Channable via the logos.

Kaufland Global Marketplace

Kaufland start benefits for new sellers

New sellers pay no basic fee in their first month and receive €50 in ad credit per country, up to €450 across all nine countries.

1 month

without the basic fee

up to €450

in ad credit

30 Nov 2026

registration deadline

These benefits are granted by Kaufland to newly registered sellers. The setup is built so the credit can be used from day one.

A price that holds

The price from the price calculator stays exactly as shown. No recalculation, no extra costs during the project.

A proven approach

More than 40 setups have shaped a fixed way of working. That is why price, scope and process are clear before the first conversation.

One person who does the work

No agency, no handovers, no changing contacts. The work is in my hands from the first day to the last.

Kaufland Global Marketplace

The marketplace many brands still underestimate

Kaufland Global Marketplace is far more than kaufland.de: a single registration opens up to nine marketplaces across Europe. Two reasons speak for starting now.

1

Two new markets have just launched

Kaufland.nl has been online since 8 September 2026, Kaufland.es since 6 October 2026. Starting now means being among the first sellers there. Kaufland puts the online market at €35 billion in the Netherlands and €38 billion in Spain.

2

Just in time for the Christmas season

With a go-live in 5 working days, the products are visible in the fourth quarter, when demand is at its highest.

What the Kaufland Launch includes

One package, one price. Everything a clean Kaufland start needs is part of it.

Seller Portal setup

The company registers with Kaufland itself, with a guide and support from me. After that, all I need is the company information, for example legal texts, the LUCID registration number and company details. I take care of the complete setup:

  • Tax information and payment details
  • Adding the legal texts
  • Warehouse and returns address
  • Shipping groups and delivery times
  • Correct entry of LUCID and VerpackG (German Packaging Act)

Channable: a lasting connection

  • API connection between Channable and Kaufland, not a one-off import
  • Prices, stock and new products stay in sync at all times
  • Feed setup, rules, category and attribute mapping
  • Variant handling
  • If products are already listed on Kaufland, I review the starting point first and come back with an individual quote.

Optimisation of the 5 bestsellers

  • Competitor and keyword analysis for each product
  • Optimised titles, texts and attributes, so the products get found
  • Kaufland automatically translates the optimised content for all other countries

Go-live and handover

  • Go-live check before activation
  • Setting up order synchronisation and accompanying the first real incoming order
  • Handover documentation on how the setup is built and how it works
  • On request: setting up the first Kaufland campaign according to best practice, so Kaufland's ad credit is put to use right away

14 days of support from go-live

  • I keep an eye on product rejections and feed errors and fix them
  • Questions answered by email, with no hourly billing
  • Afterwards, I can continue to manage the Kaufland channel on an ongoing basis if you wish.

The fixed price from €1,990 applies to a new Kaufland start based on Channable with up to 200 SKUs. Larger ranges and additional countries can be selected in the price calculator.

Build your setup

Step 1: Package and countries

How large is the product range?

Items are counted including variants.

Included in every package

Seller Portal setup Channable API & mapping 5 bestsellers optimised Go-live in 5 working days First campaign 14 days of support

Which sales countries are planned?

Germany included Austria included
Add more countries one-off +€590 per country

Kaufland Launch

€1,990 net, one-off

Starter €1,990

Included in the price: the complete setup as described above, Germany and Austria.

No obligation. The next step only asks for your contact details.

One setup, up to nine countries

Connected once, selling across Europe

Germany and Austria are included in the setup. Each additional country costs a one-off €590. Kaufland takes care of part of the work itself.

Germany included Austria included Poland Czech Republic Slovakia Italy France Spain Netherlands

What Kaufland takes care of

Kaufland translates the product data automatically and free of charge into the language of each sales channel. The optimised content from the setup is carried over. For the legal texts, Kaufland provides a translation function (currently in beta). The translation is reviewed and approved before publication.

What I set up per country

The sales channel in the Seller Portal, a separate API connection in Channable and the prices in the local currency. Plus a check that shipping, returns and legal texts are set up correctly for that country.

The 5-working-day promise applies to Germany and Austria. For each additional country, I state the timeline and what the country requires in my reply, before the down payment.

Ongoing costs at Kaufland and Channable

€39.95

Kaufland basic fee per month, net

7 to 16%

Kaufland commission depending on category

from €89

Channable per month, from the connection onwards

As of October 2026

How the Kaufland Launch works

Five clearly separated steps. At every point it is clear who is responsible and what comes next.

1

Build your setup and send a request

Choose your package and countries, the price calculator shows the fixed price straight away. The request with your preferred start is non-binding. A project start within 1 to 2 weeks is usually possible.

2

My reply within 24 hours

I review your details personally and confirm feasibility, project start and price. The configured price stays exactly as it is. If, in my view, Kaufland is not the right step, I will tell you that openly as well.

3

Contract and down payment

A short contract protects both sides, together with the invoice for 50 percent. The second half is only due after go-live.

4

Registration and data package

Registration with Kaufland is usually completed within a week. During that time, we use a checklist to clarify everything I need: access, company details, legal texts, the LUCID registration number and the mandatory attributes per category. As soon as everything is complete, the 5 working days begin.

5

Implementation, go-live and 14 days of support

In 5 working days the complete setup is built: Seller Portal, Channable connection, mapping, shipping, compliance, product optimisation and, on request, the first campaign. After the go-live check, I activate the offers, set up order synchronisation and accompany the first incoming order. The 14 days of support begin with the handover documentation.

Who this offer is for

A good fit

  • Brands and manufacturers with their own range and physical products
  • Your own shop with well-maintained product data
  • Kaufland as the first marketplace or alongside Amazon and others
  • Germany and Austria only, or more countries later

Experience on other marketplaces is not required, additional countries are optional.

Not a fit

  • Dropshipping
  • Pure resale of third-party brands
  • Ranges without EANs
  • Shops without their own brand

Any questions? I'm happy to call you back.

Not every question can be answered on an offer page. For a short conversation without sales pressure, you can request a call back or book a video call.

Questions that come up before a request

Vanessa Schmidt

Who delivers the launch

I'm Vanessa Schmidt and have specialised in marketplaces in the DACH region for more than six years. As an official Kaufland and Channable partner with more than 40 marketplace setups delivered, I know exactly why a Kaufland start fails and what makes it succeed. I deliberately work on my own: no agency structure, but a specialist who delivers every project personally from start to finish.

Official Kaufland partner Official Channable partner 6+ years of marketplaces 40+ setups delivered

Your Kaufland start is 5 working days away

Build your setup and send your request. As soon as all data is in place, your products are live on Kaufland in 5 working days. Delivered personally, at a fixed price.

Build your setup & send a request
Secure your setup at a fixed price